Digital Strategy and Enablement 86% of people leave a website when asked to create an account in order to move forward past a ‘paywall’ or to access specific information (registration). Source 42% find online registration forms too long, or ask too many questions. Source 2 in 5 users feel that solving world peace would be …
Digital Strategy and Enablement 90% of data in the world today has been created in the last two years. (Source) 95% of data within organizations remains untapped. (Source) 75% of businesses cite growth as the key source of value from big data and analytics. (Source) 40% of managers find it very challenging to integrate and …
Digital Strategy and Enablement 43% think listening online intrudes on peoples’ privacy. Source 71% of those who experience positive social care (i.e., a quick and effective brand response) are likely to recommend that brand to others, compared to just 19% of customers that do not receive any response. Source 51% want to talk about companies …
Digital Strategy and Enablement 48% of visitors cited website design as the number one factor in deciding the credibility of a company. Source Within 3 seconds a website needs to answer, “What does this site offer?” Source 40% of users left a site if it took more than 3 seconds to load. Source 11% of …
Digital Strategy and Enablement 60% of firms anticipate a significant impact in the digital transformation from cloud technology. Source 88% of companies report undergoing a digital transformation; but only 25% have mapped the digital customer journey and have a clear understanding of new or underperforming digital touchpoints. Source 80% report their companies are investing in …
Digital Strategy and Enablement 92% of people trust word of mouth marketing. (Source) 79% trust online reviews as much as personal recommendations. (Source) Offers shared by trusted advocates convert at 4-10x higher rate than offers sent by brands. (Source) An advocate is a person who speaks or writes in support of a cause or in …
55% of website visitors spend less than 15 seconds actively reading content on a page. (Source) They skim headlines, subheads, links and photo captions. 97% of websites fail at user experience, but a simple test can catch almost 85% of problems. (Source) 68% of users give up because they think you don’t care about them. …
47% of enterprises produce 10 or more on-demand videos per year and 25% of all companies and organizations produce more than 50 live events per year. (Source) 4 out of 5 enterprises say video use improves productivity and efficiencies in their organization. (Source) 58% of employees want live video streaming. (Source) 90% of employees see …
Digital Strategy and Enablement 64% of web users (U.S) have experienced web-based training. (Source) Thousands of first-rate universities offer online degree programs. (Source) 74% of companies offer training via a virtual classroom, webcast or video broadcast and 20% of companies are using social learning to some extent. (Source) The number of learning hours per employee …
Digital Strategy and Enablement Industry benchmark averages for bounce rate (source): Average bounce rate – 40.5% Content Websites – 40 to 60% bounce rates are normal Lead Generation – 30 to 50% bounce rates are normal Blogs – 70 to …