Category: Digital

Friday Factoid: Digital Publishing

Digital Strategy and Enablement  The amount of online content published every minute of the day is staggering: (Source) Facebook users share nearly 2.5 million pieces of content Twitter users tweet nearly 300,000 times Instagram users post nearly 220,000 new photos YouTube users upload 72 hours of new video content Apple users download nearly 50,000 apps Email users …

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Friday Factoid: Usability Testing

Usability testing and user research uncovers what people DO, not just what they SAY. (Source) You can uncover 85% of all usability issues with just 5 user testers. (Source) Poor web content (Source) and usability can negatively impact overall brand perception. (Source) Usability testing is evaluating a product or service by testing it with typical …

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Friday Factoid: Digital 4th of July

Digital Strategy and Enablement  15,000 fireworks displays are attended and 155 million hot dogs are eaten nationwide on July 4th. (Source) 40,000+ shells, with as many as 1,000 shells per second, are launched from 6 barges for the largest fireworks show in the U.S. in New York City. (Source) 76% get together with family and …

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Friday Factoid: Digital Infrastructure

Digital Strategy and Enablement  99% website uptime is the industry standard with on average 7 hours and 2 minutes of planned and unplanned downtime per month. (Source) 47% of visitors expect a website to load in 2 seconds or less and 40% will abandon a website if it takes more than 3 seconds to load. …

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Friday Factoid: Cisco Live + Digital

Digital Strategy and Enablement  Don’t miss Cisco Live U.S. next week, June 7 – 11, in San Diego, CA! Cisco Live is Cisco’s premier customer education and training event for IT professionals worldwide, with >23,000 in-person and >80,000 virtual attendees expected this year. Cisco Live is more than an in-person and online gathering for our customers, …

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Friday Factoid: Demand Generation

Digital Strategy and Enablement  90% of buyers say that when they are ready to buy, they will find you. (Source) Implied: “Until then, leave me alone and stop interrupting.” 64% of buyers say content had a significant impact on their buying decision. (Source) 46% of buyers list ‘web search’ as their first place to go …

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Yes, a New Cisco.com Home Page!!

It’s live! Check out the just launched, newly redesigned Cisco.com homepage.   Martin Hardee | May 20, 2015 at 4:44 pm PST Source – Cisco Blog We’ve updated the design of the Cisco.com home page. Not just because we wanted to, but for you. Here’s a point by point overview, starting with the desktop/laptop version: Same top of page …

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Friday Factoid: Mobile Apps

Digital Strategy and Enablement  85% of users prefer native mobile apps to mobile websites. (Source) 33% of the most popular apps are games, followed by widgets at 8%, entertainment at 7%, and social at 5%. (Source) Usage of popular apps grew by 76% in the last year (Source); however, retention rate of newapps dropped 50% (Source). A mobile …

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Friday Factoid: #CiscoChat

Digital Strategy and Enablement  91% of online adults use social media regularly. (Source) 61% of US marketers use social media to increase their lead-gen. (Source) 65% of American online customers engage in live chat. (Source) Online chatting is a form of communication via real-time conversations over the internet. These conversations can be via a standard …

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